Name *

First Name

Last Name

What are your brand's core values? (Select 3-6 different values) *

Foundational benchmarks that your brand abides by at all times.

WISDOM

COLLABORATION

KINDNESS

BELONGING

CREATIVITY

TRANSPARENCY

COMMUNITY

INNOVATION

ACCOUNTABILITY

COURAGE

TRUST

INTEGRITY

RESPONSIBILITY

AMBITION

EXCELLENCE

ADAPTABILITY

ADVENTURE

BALANCE

RESPECT

AUTHENTICITY

LEADERSHIP

DIVERSITY

CURIOSITY

FREEDOM

OTHER

Friendly vs. Authoritative *

Friendly Authoritative

1

2

3

4

5

6

7

Progressive vs. Conservative *

Progressive Conservative

1

2

3

4

5

6

7

Playful vs. Direct *

Playful Direct

1

2

3

4

5

6

7

Jovial vs. Professional *

Jovial Professional

1

2

3

4

5

6

7

Bold vs. Subtle *

Bold Subtle

1

2

3

4

5

6

7

Corporate vs. Casual *

Corporate Casual

1

2

3

4

5

6

7

Heritage vs. Youthful *

Heritage Youthful

1

2

3

4

5

6

7